Canon PowerShot A480 Features:

• Built-in flash
• 3.3x Optical/4x Digital/13x Combined Zoom
• 10.0 Megapixel
• 2.5-inch TFT color LCD
• Auto, Red-eye Reduction
• Uses 2 AA-size batteries for convenience
• 15 shooting modes
• VGA and LP movies
• Face Detection AF/AE/FE/WB

Canon Press Release

Fun, pocket-sized and totally intuitive: The new PowerShot A480

Canon adds another model to its PowerShot line with the launch of PowerShot A480. Redesigned for even more intuitive operation, the PowerShot A480 offers a new build and design that is 25% smaller than that of its predecessor – in a choice of silver, red, blue or black. However despite its new form, it boasts of 10.0 megapixels, 3.3x Canon optical zoom and Canon’s DIGIC III processor which delivers high image quality, superb color reproduction, Face Detection Technology and Motion Detection Technology.

Designed to be easy

Every aspect of the PowerShot A480 has been redesigned with one thing in mind: ease of use. Thanks to a new, simplified button layout – with dedicated buttons for zoom, mode and playback and an improved User Interface – it’s as easy to operate as it is to carry. Compact proportions make the PowerShot A480 an ideal ‘take-anywhere’ camera, perfect for capturing spontaneous snapshots.

Generous megapixels and flexible zoom

The PowerShot A480 uses a 10-megapixel sensor to capture every scene in vivid detail, ready for printing at sizes as large as A3+. This is complemented by a 3.3x optical zoom, which provides the flexibility to frame everyday shots to perfection.

Canon know-how for great shots made easy

At the heart of the PowerShot A480 is Canon’s DIGIC III image processor. As well as ensuring exceptional image quality – with ultra-low noise levels and outstanding color reproduction – DIGIC III drives rapid response times and Canon’s own Face Detection Technology. Designed to make great people shots easier than ever, Face Detection Technology detects up to nine faces in a scene and adjusts focus, exposure, flash settings and white balance for optimal results with natural-looking skin tones.

To keep shots looking sharp, Motion Detection Technology uses changes in scene information to identify subject motion and camera-shake. ISO is then optimized for minimum blur and maximum image quality.

Ready for any occasion

A range of 15 preset shooting modes allows any user to instantly get the correct settings for common scenes. Options include dedicated Kids & Pets, Sunset, and Indoor modes. It’s also equally easy to shoot spontaneous 30fps video clips, ready for upload to the internet or sharing via the bright 2.5” LCD screen. Plus, because the PowerShot A480 is powered by AA batteries, users can enjoy a convenient, readily available source of power.

This camera brings Canon’s unrivaled image quality to its widest audience yet. Whether you’re seven or seventy years old, the PowerShot A480 offers a great-value way to discover the fun of taking pictures.

With 12 megapixels, SLR-like styling and flexible exposure modes, the PENTAX X70 is a true bridge between compact digital cameras and digital SLRs. The X70 is the ideal camera for the intermediate to advanced shooter who wants to step up in form and function from digital compact offerings without the size, weight, and expense of a true DSLR camera.

The X70 offers photographers the ease-of-use of a compact camera with powerful shooting options traditionally found on a DSLR, such as aperture/shutter priority and metered manual modes, true hardware sensor-movement Shake Reduction, fast operation, and a high quality zoom lens.

This new model performs superbly and effortlessly in a variety of photographic situations from casual day-to-day snapshots to travel and sports photography.

Pentax X70 Features:

• large, bright 2.7 inch color LCD monitor
• compact, lightweight design of the X70, one of the smallest and lightest cameras in it’s class
• an “image sensor shift” Shake Reduction system to assure sharply focused, blur-free images
• high-speed Continuous Shooting mode to capture the decisive moment
• approximately 33.6MB of built-in memory
• compatible with SD and SDHC memory cards
• red-eye reduction function

Press Release
LAS VEGAS (PMA #F171), March 2, 2009 – Sony is spotlighting its first digital still camera to feature sweep panorama technology here at the Photo Marketing Association confab. The new HX1 Cyber-shot model can take 224-degree panorama shots in one easy press-and-sweep motion.

It is also the company’s first Cyber-shot camera to use the exclusive 1/2.4-inch Exmor CMOS sensor technology. This technology allows it to achieve burst speeds of 10 frames per second at full 9.1 megapixel resolution in continuous burst mode.

Setting it apart from most digital still cameras, which use an electronic shutter to achieve high speed, the HX1 unit has a mechanical shutter that helps reduce distortion when shooting a moving subject.

Compared to images shot with traditional sensors, the HX1 model takes clearer images with about 50 percent less noise when in handheld twilight or anti-blur modes. It is also the first Cyber-shot camera to include a Sony G lens and 1080p HD movie clip recording capabilities.

“Traditional CMOS sensor technology provides higher shutter speeds, but we are using what we call an Image3 system that combines the best image, sensor and processor,” said Karim Noblecilla, senior product marketing manager in Sony Electronics’ Digital Imaging Division. “By combining this sensor with a high-quality Sony G lens and powerful BIONZ™ processor, we are able to create solutions beyond fast speed that helps consumers get better pictures.”

Incorporating on-chip A/D conversion, which minimizes image degradation that can occur during analogue processing, Noblecilla said the Exmor CMOS sensor delivers outstanding images, reduces noise and can continuously shoot at a high speeds.

Clear Images in Low Light or for Moving Subjects

Compared to cameras with traditional sensors, the HX1 model has two scene modes that significantly reduce noise. Using the high-speed shutter Exmor CMOS sensor technology, the new model takes six shots within a fraction of a second. Combined with the power of the BIONZ imaging processor, it immediately superimposes them into one picture. The camera calculates the position of objects in each frame and composes the sharpest picture possible, resulting in clearer, sharper images.

The two modes that use this functionality include hand-held twilight and anti-motion blur. For difficult shots in low light, the hand-held twilight mode results in clearer and sharper pictures without the need of a tripod. Anti-motion blur uses High ISO to reduce blur especially in dimly lit environments.

To reduce blur, the camera detects if a person or object is moving, or if the camera is shaking, which is likely when taking a telephoto shot. When it superimposes the images, the camera captures the moving subject or object from one of the six shots. It takes, combines and composes the rest of the image using the six shots. This reduces blur on the main subject and results in a sharp, clear background.

Sweep Panorama Technology

Capturing wide landscapes, church spires or skyscrapers is as easy as “press and sweep.” Sweep panorama mode lets you reach beyond the traditional wide-angle lens and capture breathtaking shots. With wide and ultra-wide settings and horizontal or vertical directions, sweep panorama mode can take up to 224-degree horizontal or 154-degree vertical shots.

Using the fast-speed Exmor CMOS sensor, the camera continuously shoots full-resolution images at a high speed. Using the BIONZ imaging processor, it automatically stitches the pictures together to create one stunning panoramic photo. The maximum resolution is 7152 x 1080 (ultra wide horizontal).

“This panorama mode is so seamless that it removes the guess work,” Noblecilla said. “The camera indicates where you are in the degree range, so you know how wide you can shoot and stitches the photos automatically. It calculates and aligns pictures for you without using additional software.”

1080p HD Movie Recording

The HX1 camera captures movie clips in 1080p HD resolution, and a built-in stereo microphone records crisp, clear audio. The camera’s wide 20x optical zoom is also available while shooting.

When set to HD movie, it records at 30 frames per second (1440 x 1080). The camera uses the high-quality, high-compression MPEG4 AVC/H.264 format. Other recording options include standard-definition video and VGA.

The camera also has HDM connectivity via supplied HDMI accessory (cable not included) so images can be shared in high definition on an HD television set. MPEG4 AVC video recording allows you to view footage on a PC and upload it to the Web.

Sony G Lens

The Sony G lens is optimized to complement the advanced image sensors and image processing technology in Sony’s cameras. The HX1 camera features a 28-560 millimeter f/2.8-5.2 wide-angle lens with 20x telephoto range. With the combination of this G lens and sweep panorama mode, the camera can cover almost any telephoto and wide angle need.

Containing a six-blade aperture, the G lens produces beautifully defocused backgrounds with a soft, natural feel. A-spherical lens elements and elements made from extra-low dispersion glass combine to minimize chromatic aberration common to high-magnification lenses.

Intelligent Auto

Like many of Sony’s new cameras this year, the HX1 model has the convenient and powerful intelligent auto mode, which combines Intelligent Scene Recognition (iSCN), Optical SteadyShot and face detection technologies. It recognizes scenes and lighting conditions within one-thirtieth of a second, and then changes settings. This produces clearer images with more natural skin tones, reduced red-eye, fewer closed-eye shots and less overall blur without compromising image quality.

The iSCN feature detects up to eight scenes and automatically changes settings that will apply to the scene or lighting conditions. With the iSCN Advance feature, the camera takes a second shot when low or backlight is detected, letting users choose the best picture.

With face detection technology, the camera will adjust the flash, focus, exposure and white balance producing more natural skin tones and reducing red-eye. Face motion detection identifies a moving subject and adjusts the ISO to minimize blur. In conjunction with iSCN, the camera takes two pictures simultaneously and saves the one in which the eyes are the least closed.

A new selected-face memory function registers one face (selected by the user) as the main face and adjusts focus, exposure, flash and white balance accordingly. The camera remembers the face every time that face shows in the frame.

Additionally, the camera comes with Smile Shutter technology that helps capture a smile the moment it happens and dynamic range optimizer (DRO) technology that adjusts for contrast.

Pricing and Availability

The Cyber-shot DSC-HX1 camera will be available in April for about $500 and pre-sales will start in March. The camera and a range of accessories will be available online at sonystyle.com, at Sony Style retail stores (www.sonystyle.com/retail), at military base exchanges and at authorized dealers nationwide.

This camera has a 2.7-inch High-Resolution LCD and an electronic viewfinder. Having the high-resolution electronic viewfinder allows you to see through the lens with any type of lighting. You can adjust the camera’s settings for any type of lighting conditions with the D-SLR-type mode dial on the top of the camera.

NIKON “ZOOMS” IN ON PERFORMANCE WITH THE NEW COOLPIX P80, AN 18X ZOOM COMPACT CAMERA

MELVILLE, NY (April 10, 2008) – Nikon Inc. is pleased to announce the COOLPIX P80, a high-performance compact camera built to satisfy the needs of camera enthusiasts and family photographers alike. The P80 harmoniously integrates a 10.1 megapixel CCD image sensor with Nikon’s innovative EXPEED™ digital image processing concept and an 18x optical Zoom-NIKKOR lens designed with the compact and comfortable styling of the Nikon COOLPIX brand.

“The COOLPIX P80 addresses a need from consumers for an ultra-zoom compact camera that offers unrivaled Nikon performance and clarity,” said Bill Giordano, General Manager, Marketing, COOLPIX for Nikon Inc. “Nikon is proud to continue delivering the highest quality imaging products for photo enthusiasts and aspiring photographers with a broad range of creative control options and superior imaging ability.”

Packing the power of 10.1 megapixels, the P80 captures fine detail with the creative freedom to crop and edit. The P80 features Nikon’s legendary NIKKOR optics, ensuring quality images even while at a distance to subjects. The P80’s 18x Zoom-NIKKOR lens covers focal lengths from 27-486mm (35mm format equivalent). To ensure steady shots while utilizing the camera’s versatile zoom capabilities, the COOLPIX P80 is equipped with Optical Vibration Reduction (VR).

In line with other COOLPIX P-Series cameras, the P80 includes intuitive controls via dedicated command and mode dials, providing easy access to shooting controls and exposure mode settings. The P80 offers Programmed Auto [P], Shutter-priority Auto [S], Aperture-priority Auto [A] and Manual [M] modes granting users the ability to tap into the creativity of D-SLR functions while maintaining the simplicity of COOLPIX functionality. What’s more, the P80 has the benefit of an all-new Sport Continuous Mode, allowing users to shoot as many as 30 consecutive pictures at four, six, or a quick 13 frames per second.¹

Capturing photos in lower light conditions is no problem for the P80. With a light sensitivity range up to ISO 6400², users can now create new opportunities to capture more natural-looking photos with minimal light, or fast moving subjects with unparalleled clarity.

Composing and reviewing photos is an enjoyable experience on the large, 2.7-inch LCD monitor with anti-reflection coating, wide viewing angle and 230,000 dots of high resolution. An eye level electronic viewfinder is available for quick easy viewing in challenging lighting conditions.

The P80 also offers quick access to a selection of 15 different scene-optimized and movie modes including the ability to shoot pictures in both black and white and color simultaneously. The new graphical user interface has an enhanced pop-up design allowing for more precise menu navigation and interaction.

Nikon has incorporated its user-friendly Imaging Innovations into the P80, designed to make the photo-taking process easier and more intuitive. These technologies, referred to as “Nikon In-Camera Innovations” include In-Camera Red-Eye Fix™, D-Lighting, and Face-Priority AF. In-Camera Red-Eye Fix™ automatically detects and corrects red eye, a common condition that occurs in flash photography. In playback mode, D-Lighting compensates for excessive back-light or insufficient flash in images. Nikon’s enhanced Face-Priority AF automatically finds and focuses on one person’s face or up to 12 people’s faces within one frame. Face-Priority AF provides faster and sharper focus to produce clear, crisp portraits wherever the subjects are positioned in the frame.

The COOLPIX P80 comes packaged with Nikon’s COOLPIX Software Suite for organizing, editing and sharing photos. It also has PictBridge support and is compatible with SD/SDHC cards. The COOLPIX P80 will be available nationwide beginning April 2008 and has an MSRP of $399.95**. For more information about the P80 and other COOLPIX cameras, please visit www.nikonusa.com.

** Manufacturers Suggested Retail Price. Actual prices are determined by Nikon Authorized dealers and are subject to change at any time.

¹At 3MP and smaller resolution.
²At 5MP or smaller resolution

Casio EXILIM Pro EX-F1digital camera is a 6 megapixel camera with 12x zoom. This is Casio’s first full-sized super-zoom camera. This camera has ultra high speed continuous shutter capabilities of up to 60 fps at full resolution.  Shooting 6-megapixel snapshots at a speed of 60 fps. This enables you to get shots that simply are not possible with other cameras. You also get High-speed Movie capabilities up to 1200 fps.

Casio Exilim Pro EX-F1 Features

• 6 mega-pixels
• 12X optical zoom
• High-speed Continuous Shutter – Maximum is 60 frames per second
• Wide built-in 2.8-inch clear monitor screen
• Electronic Viewfinder
• Rechargeable lithium ion battery (NP-100) x 1
• High-speed Movie capabilities
• Digital Anti Shake feature
• Face Detection

Casio Exilim Pro EX-F1 Press Release

CASIO EXILIM PRO EX-F1 EARNS POPULAR SCIENCE’S BEST OF WHAT’S NEW AWARD

EX-F1 Among Top 100 Tech Innovations of the Year

DOVER, NJ, NOVEMBER 10, 2008 — Casio America, Inc. is proud to announce that the EXILIM Pro EX-F1 has won the influential “Best of What’s New” award presented by Popular Science. One of the world’s most respected science and technology publications, Popular Science features the most innovative products of the past year in a variety of categories ranging from Automotive to Home Tech to Engineering.  The EXILIM Pro EX-F1 won in the Gadgets category.

The “Best of What’s New” award is chosen each year by the editors of Popular Science who consider the winners based on the significance of the innovation, the quality of the design, the originality of the product and the ambition and scope of the project. Popular Science announced the winners in their December 2008 issue. The “Best of What’s New” awards are truly valued by consumers – the Popular Science December issue is the most widely read issue of the year since the debut of the awards in 1987.

“For 20 years, Popular Science’s Best of What’s New award honors the innovations that make a positive impact on life today and change our views of the future,” says Mark Jannot, Editor-in-Chief of Popular Science. “PopSci’s editors evaluate thousands of products each year to develop this thoughtful list, there’s no higher accolade Popular Science can give.”

“We are honored to win such a distinguished award from Popular Science,” said Bill Heuer, Vice President of Sales for Casio’s Digital Imaging Division. “The EXILIM Pro EX-F1 is a revolutionary camera truly deserving of this award because it creates an entirely new category in the digital camera market based on high speed.”

Casio released the EX-F1 earlier this year and it is considered to be the world’s fastest digital camera*. With the EX-F1, users can shoot at an ultra fast 60 frames per second in full 6.1 megapixel resolution using still image burst mode.  It can record high speed movie footage of motion too fast for the human eye, at 1,200 fps for ultra slow motion playback.  The camera features Full High-Definition movie recording capability at a rate of 60 fields per second.  The EXILIM Pro EX-F1 is available now at retail with an MSRP of $999.99.

* As of September 16, 2008, based on a Casio survey for consumer market digital cameras.

Canon EOS Rebel XS Features

• 10.1-megapixel CMOS Sensor
• Canon’s DIGIC III processor
• easy-to-use controls
• compact design
• 2.5-inch LCD monitor
• Live View function
• Auto Lighting Optimizer
• 7-point wide-area autofocus (AF) sensor
• LP-E5 lithium-ion battery

Press Release

CANON’S NEW EOS REBEL XS CAMERA LOOKS TO INSPIRE A NEW GENERATION OF DIGITAL SLR PHOTOGRAPHERS

Photographers Looking for the Next Step Up From Their Point-and-Shoot Camera Will Enjoy the High-End Features and Fun-to-Use SLR Technology of Canon’s Newest Rebel Camera

LAKE SUCCESS, N.Y., July 8, 2008 – Canon U.S.A., Inc., a leader in digital imaging, today announced the introduction of the EOS Rebel XS, a new entry-level digital camera that affordably puts Canon SLR technology such as an Optical Imaged Stabilized lens and easy-to-use professional features into the hands of emerging photographers. Consumers looking to take their photography a step further and begin shooting with an SLR will find the transition easier than ever with Canon’s new Rebel XS digital SLR camera. From the parent photographing a little league game, to the tourist shooting a wondrous new city, the Canon Rebel XS camera makes photography easy for everyone. Canon has also introduced the latest model in the EX series of Speedlite flashes: the Canon Speedlite 430EX II.

Ideal for a wide range of photographers from first-time digital SLR users to veteran photo enthusiasts, the new Canon EOS Rebel XS camera was designed to embody what customers have come to expect from the EOS Rebel series – a fast, non-intimidating, lightweight, easy-to-use camera that produces excellent images and starts emerging photographers off on the right foot. Immediately, photographers will take notice of the camera’s Optical Image Stabilized kit lens for crisp focus, compensating for camera shake from unsteady hands or a moving vehicle. The new Rebel model also incorporates Canon’s DIGIC III image processor, 10.1 megapixel CMOS sensor, Live View, Auto Lighting Optimizer, 7-point wide-area autofocus (AF) sensor and 3.0 frames per second continuous JPEG burst rate where the number of consecutive shots in a burst is only limited by the capacity of the flash memory card in the camerai.

“We are proud to introduce the new EOS Rebel XS camera at a very exciting time in digital imaging. As consumers have fully embraced digital photography, with many consumers purchasing their second or third digital camera models, we see the Rebel XS as the bridge to help photographers cross over from the world of point-and-shoot cameras to digital SLR technology,” said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A.

A first in Canon’s EOS line-up, the Rebel XS camera’s continuous JPEG burst rate allows users to continuously shoot a scene until the memory card is at capacity. This will be particularly helpful for new photographers looking to capture that perfect image of a moving subject.

The Live View function allows users to frame and shoot images in real time via the camera’s 2.5 inch LCD screen, a great feature for users accustomed to framing shots via LCD monitors on point-and-shoot digital cameras. The Camera’s Auto Lighting Optimizer detects dark areas of an image and automatically adjusts brightness and contrast to ensure optimal image results. The Canon Rebel XS allows greater ease of use through large control buttons and easy-to-see operating panel indications such as ISO settings visible through the viewfinder and Canon Speedlite controls through the camera LCD menu.

The Rebel XS incorporates an APS-C size (22.2 x 14.8 mm) CMOS sensor with 10.1 million pixel images and Canon’s exclusive high-performance DIGIC III image processor to help deliver high levels of imaging performance and responsiveness. It also has Canon’s exclusive EOS Integrated Cleaning System, which features both hardware and software-based dust removal technology. Additionally, weighing less than 1 lb./450 grams, this camera is the lightest body in the EOS digital series camera lineup.

The EOS Rebel XS camera is compatible with Canon’s extensive lineup of more than 60 EF and EF-S lenses, including the Image Stabilizer-equipped EF-S18-55mm f/3.5-5.6 IS, which is included in the camera’s standard zoom lens kit package. The Canon Rebel XS will be available in black or silver colored body variations.

Canon Speedlite 430EX II
The new Canon Speedlite 430EX II, which succeeds the 430EX, realizes an approximately 20 percent reduction in recycling time compared with its predecessor. Like the 580EX II, the 430EX II allows users to control flash functions and input settings using the camera’s LCD monitorii, and also offers a quick-lock attachment system and a metal mounting foot for improved contact reliability and durability. The new Canon Speedlite 430EX II will carry an estimated retail price of $329.99.

In the Box
Expected to ship in August 2008 the Canon Rebel XS camera is available in a zoom lens kit version, which includes the EF-S18-55mm f/3.5-5.6 IS zoom lens, a rechargeable battery pack and charger, USB and video cables, a neckstrap, an EOS Solutions Disk CD, and a 1-year Canon U.S.A., Inc. limited warranty. The new camera’s estimated retail price is $699.99.

Though standard in the EOS Rebel XS kit, the EF-S 18-55mm f/3.5-5.6 IS lens is also available as a stand-alone purchase and carries an estimated retail price of $199.99.

Sony Cyber-Shot DSC-H50 Features:

• 9.1 Megapixel Resolution
• Carl Zeiss 15X Optical Zoom Lens
• 3.0” Tilt-up Clear Photo LCD Plus Display
• High Sensitivity (ISO 3200) Mode
• Convenient Photo Modes
• Advanced Sports Shooting mode
• MPEG Movie VX Fine Mode
• 9-Point Auto Focus
• 15 MB Internal Memory
• Accepts optional Memory Stick Duo media or Memory Stick PRO Duo media
• Battery Type : Lithium-Ion NP-BG1
• In-Camera Editing
• Super SteadyShot optical image stabilization

Press release

NEW SONY CYBER-SHOT DSC-H50 DIGITAL CAMERA IDEAL FOR FAST-ACTION SHOOTING

SAN DIEGO, Feb. 25, 2008 – Sony today announced the latest addition to its high-zoom camera line, the 9.1-megapixel Cyber-shot® DSC-H50 digital camera. It is the ideal choice for people looking for high zoom, high-resolution and speed.

This new model utilizes a powerful Carl Zeiss® 15x optical zoom lens with Super SteadyShot® optical image stabilization to capture action at a distance. One of the main lens elements is manufactured from super low-dispersion glass, which helps it produce more exact point-to-point correspondence between an object and its image. The lens yields sharp, high-contrast images and reduces color fringing, even when shooting in telephoto ranges.

The camera also features a large, 3-inch tilting LCD screen so you can shoot comfortably from nearly any position, at low and high angles. Its scratch-resistant, UV hard-coat finish adds a premium look and feel that mirrors the performance of the model.

Improved Advanced Sports Shooting Mode

Its improved “advanced sports” shooting mode now employs a system to apply higher shutter speeds, up to 1/4000 of a second, more frequently than on previous models. This mode combines high shutter speeds with predictive continuous auto-focusing so you can quickly focus and capture fast-moving subjects with minimal shutter lag – basically the time it takes for the camera to focus and shoot.

Sophisticated Operation

The camera’s versatile, long-distance flash is powerful enough to illuminate subjects more than 55 feet away (when using ISO 3200, wide angle).

Noise reduction is now a user-selectable option, with high, low and standard settings, for greater control over the final look of images. For example, a high setting used for portraits or night scenes can help produce smoothly textured images with reduced noise.

The unit features extensive manual controls, including an exposure bracketing mode that newly includes settings for white balance and color modes. This function records three images, each with a different white balance or color mode applied, to help capture the ambience of the original scene.

Smart Technology to Capture Better Photos Automatically

The camera also incorporates intelligent features that help you take better pictures more easily. They include improved smile shutter and face detection technologies with child or adult priority recognition, as well as, intelligent scene recognition with standard and advanced modes to analyze shooting conditions and select the optimal setting automatically.

Other helpful features include a new D-Range Optimizer (DRO) plus mode that applies a high image correction algorithm to retrieve more picture detail in bright highlights and dark shadows; NightShot® technology to help capture photos in virtually no light as well as infrared remote access; five color modes including “real” for less in-camera processing and more faithful color reproduction; in-camera editing features; advanced in-camera image management functions; improved slide show functions with longer music files; and HD component output for viewing photos on a compatible HDTV set.

Pricing and Availability

The H50 model will soon sit at the top of the Cyber-shot high zoom line. It will ship in May for about $400 with a full line of accessory options. All can be purchased online at www.sonystyle.com, at Sony Style® retail stores, at military base exchanges and at authorized dealers nationwide.

With 9.2 megapixels and a 3X optical zoom lens you can capture great memories with this camera.

You get great shots time after time with multiple scene modes, including auto, sport, portrait, snow, fireworks, and backlight. There are 3 different color modes: color, black & white, and sepia. You can achieve the perfect shot with the on-camera features such as cropping, blurry picture alert, and undo-delete. You can view your pictures in high definition on an HDTV or other HD devices.

Kodak EasyShare C913 Digital Camera Features

• 9.2 MP for exceptional quality prints up to 30 × 40 in.
• HD pictures in 16:9 format
• Blur reduction mode
• Indoor/outdoor color display
• High ISO (up to 1000)
• Shoot video with continuous VGA video featuring audio capture and playback and on-camera editing.
• Scene and color modes
• Picture enhancing and editing features
• 16 MB internal memory, SD/SDHC card expansion slot
• On-camera Share button
• KODAK EASYSHARE Software (included)

Package Content

• KODAK EASYSHARE C913 Digital Camera
• KODAK Alkaline AA Batteries or equivalent
• USB cable
• Wrist strap
• Getting Started Guide with KODAK EASYSHARE Software
• Custom camera insert for optional KODAK EASYSHARE Camera and Printer Docks

Pricing: The Kodak EasyShare C913 Digital Camera will have an estimated retail price of $119.95 and will be offered in silver, pink and purple. Scheduled to be shipped to retailers in Sep. 2008.

The Coolpix L18 has 8 megapixels for generating superior quality prints, a 3x Zoom-NIKKOR lens for creative compositional freedom, an incredibly huge and bright 3.0-inch LCD screen for sharing images, and Anti-shake AE for images with outstanding clarity.

To ensure steady shots, the L18 has an innovative Anti-shake AE feature that minimizes blurry images by automatically adjusting shutter speeds and ISO settings.

The Nikon Coolpix L18 offers TV-quality movie recording with sound ideal for being played on televisions and computers. The L18 is compatible with AA-size batteries in alkaline, lithium, oxy-nickel and rechargeable forms for ultra-portability.

Nikon Coolpix L18 Main Features

• 8.0 effective megapixels for high-resolution images
• Optical 3x Zoom-NIKKOR lens
• Easy Auto mode for carefree shooting
• Large 3.0-inch high-resolution LCD monitor
• AA-size battery compatible for power replenishment anywhere
• Three Unique Nikon Image Innovations for high performance – Face-priority AF, In-Camera Red-Eye Fix and D-Lighting
• High sensitivity up to ISO 1600
• Weight: 4.4 oz.
• 32 MB Internal memory
• Compatible with SD and SDHC memory cards

Pricing & Availability
The COOLPIX L18 will be available in stores March 2008 with an MSRP of $139.95. The COOLPIX L18 will be offered in Navy and Ruby Red.

Canon EOS 5D Mark II

Canon EOS 5D Mark II Digital SLR Camera is the long-awaited successor to Canon’s highly popular EOS 5D which was released in 2005. The Canon EOS 5D Mark II takes Full-Frame Digital SLR Photography to a whole new level with HD Movie Recording Capabilities, DIGIC 4 Imaging Processor, and 21.1 Megapixel Resolution.

Offered in a relatively compact and affordable camera body, Canon’s new EOS 5D Mark II camera will use the company’s enhanced DIGIC 4 image processing system. This Digital SLR camera features a 21.1-megapixel full frame 24 x 36mm CMOS sensor, and provides significantly lower noise, with an expanded sensitivity range from ISO 50 to ISO 25,600.

The full-frame sensor maximizes the performance of Canon EF lenses, the world’s largest selection of autofocus lenses.The EOS 5D Mark II camera also features a large, clear 3.0-inch Clear View LCD screen with 920,000 dot/VGA resolution, four times the pixel count of the EOS 5D camera’s 2.5-inch screen, for enhanced clarity and color when viewing images. The new camera is equipped with a high-performance, high-magnification optical viewfinder providing 98 percent coverage, giving a new dimension to the saying, “what you see is what you get.” Professional photographers will also appreciate the enhanced 150,000-cycle shutter durability of the EOS 5D Mark II camera.

HD and SD Video Capture

The EOS 5D Mark II features 16:9 Full HD video capture at 1920 x 1080 pixels and 30 fps as well as 4:3 standard TV quality (SD) video capture at 640 x 480 pixels and 30 fps, both capabilities appearing for the first time in a Canon SLR camera. Video capture is part of the camera’s Live View function, using the Picture Style that has been set for Live View still image shooting.

The EOS 5D Mark II will record video up to 4GB per clip or a maximum continuous movie capture time of 29 minutes and 59 seconds, whichever comes first. Depending on the level of detail in the scene, a 4GB memory card can record approximately 12 minutes of video at full HD resolution or approximately 24 minutes in standard definition.

Video clips are recorded in .MOV format using an MPEG-4 video compression and sound is recorded using linear PCMii without compression. The new camera features an input terminal for external stereo microphones as well as a built-in monaural microphone for convenience. To help show off those fantastic movies as well as still photos, the EOS 5D Mark II camera includes an HDMI (High-Definition Multimedia Interface) output to display crisp, clear images on a High-Definition TV.

Canon’s New Creative Auto Mode
Recently introduced with the new EOS 50D, Canon’s “CA” Creative Full Auto setting can also be found on the EOS 5D Mark II Digital SLR camera’s mode dial. This setting allows users to make image adjustments such as aperture or shutter speed through an easy-to-understand navigation screen on the camera’s LCD menu, allowing them to “blur the background” or “lighten or darken the image.” These easy-to-understand image options allow photographers to experiment with image options while still shooting in an automatic mode.

Pricing and Availability

The Canon EOS 5D Mark II Digital SLR camera is compatible with Canon EF lenses and is scheduled for delivery by the end of November. The EOS 5D Mark II will be sold in a body-only configuration at an estimated retail price of $2,699. It will additionally be offered in a kit version with Canon’s EF 24-105mm f/4L IS USM zoom lens at an estimated retail price of $3,499.